Grand Guardian Council of California Web Site Guidelines and Copyright Policy
GUIDELINES FOR THE PREPARATION OF IOJD WEB SITES
These guidelines were adopted by the Board of Trustees in
August 1998 for use by Grand Guardian Councils, Jurisdictional Guardian
Councils, Bethels, Individual members and adult workers of the International
Order of Job's Daughters.
In the Fall of 1993, the Board of Trustees (BT) of the
Supreme Guardian Council (SGC) adopted a mission statement which reads as
follows:
The IOJD is a premier organization for young
women that provides a wholesome environment based on the foundation of high
morals, love of country, love of family and friends and respect for others
throughout the world. It is a living organization dedicated to meeting the
needs of young women today and their challenges of tomorrow. It is a
quality organization that fosters a sense of pride in achievement for
each and all members as they prepare to become the adult leaders of the
future.
All efforts to communicate the image of the International
Order of Job's Daughters (IOJD) should reflect the message contained in this
mission statement. Because the Internet is such a broad means of communication
with parameters that change almost daily, it is critical that every attempt be
made to protect the image of our Order without unduly restricting the creativity
of our members or by ignoring the positive features of the Internet that can
enhance and distribute our message to a world audience in the flash of a second.
With enthusiasm for the excitement that the Internet can
bring to our organization, tempered by common sense, these guidelines
have been adopted by the Board of Trustees to protect the traditional
aspects of our organization while furthering its good work by an active
participation in cyberspace.
As the SGC embarks on this journey into cyberspace, the BT
invites all of our subordinate councils, Daughters and adults to embrace this
new technology and to adhere to these guidelines. Please direct any questions or
needs for additional information regarding these guidelines to the Chairman of
the Board of Trustees or the Executive Manager.
ADVERTISING and SPONSORSHIP
In keeping with the principles and nature of the IOJD, it is
imperative that any advertising be in good taste and acceptable for an
organization of young women that promotes a moral upbringing. Therefore, the
local authority (Grand Guardian, Bethel Guardian, etc.) must pay careful
attention to the items advertised on the IOJD Web Site and the manner in which
they are described In addition, the Webmaster must be very selective in seeking
sponsors (e.g.,, Guest Books) so that any accompanying commercial messages would
not bring embarrassment to members or adult workers of the Order. It might be
more practical to employ non-commercial guest book software than to rely upon a
commercial source.
AVAILABILITY OF SGC MATERIAL
Even though the SGC produces a variety of IOJD materials,
only the material appearing on the official SGC Web Site can be copied for
inclusion on GGC, Bethel and individual IOJD Web Sites. However, it must be
copied in its entirety with no changes or embellishments other than the
inclusion of a credit line. Please refer to Credit on page 3 for additional
information. Promotional brochures available from the SGC office can be copied
verbatim for inclusion on GGC, Bethel and individual IOJD Web Sites. Please
include the brochure number and a credit line. No SGC materials shall be
summarized, incorporated into other documents, or in any other way abbreviated
without permission of the Supreme Office. Any other official SGC material shall not be produced on other Web Sites
without permission of the Board of Trustees.
CONFIDENTIALITY
For decades the SGC has protected the confidentiality of its
members and adult workers by not selling or otherwise making available for
commercial purposes a list of names and addresses of its members and adult
workers. This protection includes the SGC Directory, SNE mailing list, the List
of Bethels, and the Alumni Association Membership. Likewise, it is critical that
the personal addresses and phone numbers of the members and adult workers of our
Order not be included on a Web Site. For the safety of our Daughters and adults,
do not list their phone numbers or addresses when incorporating a list of Bethel
Officers, Grand Bethel Officers, or Council Members. In the same regard, do not
give the phone number or address for your Miss Jurisdictional JD, scholarship
recipients, or competition winners.
Whether for additional information about our organization or
for the purchase of an advertised item, all contacts should be made via an
e-mail address. Personal e-mail addresses of Daughters and/or adults associated
with the Order should not be listed on Web sites unless express written consent
(received via e-mail, online form, US mail, or otherwise) has been given by the
holder of that e-mail address. Personal addresses and phone numbers should not
be include.
CONTENT
In considering the content for the Web Site, there is a wide
range of material' available. Promotional brochures from the SGC would be a
prudent choice for inclusion on the Web Site to help visitors to understand
better the goals, membership requirements, and activities of the IOJD.
Information regarding the IOJD scholarship program, competitions, participation
at annual sessions and rallies, and activities of individual Bethels would all
be suitable for a Web Site. Reports on travels to sessions, rallies or to visit
Bethels in other states, provinces or countries would be an exciting addition to
a Web Site. The inclusion of high-quality graphics, photos, music and animated
graphics would add variety to a Web Site. However, whether or not a Web Site
represents the latest in cyberspace technology is not as important as
representing the IOJD as an organization that offers a caring atmosphere in
which young women can mature as good citizens. Remember to report your Bethel
and other IOJD activities in a positive and energetic manner, and refrain from
using the Web Site as a place to remind members and adults of their
responsibilities, to report declining membership, poorly attended activities, or
failed fundraising projects. Always keep in mind that what you include on your
Web Site is visited by persons who know absolutely nothing about the IOJD.
Therefore, it would not be appropriate to include ceremonies or items that are
not designed for the public. Your Web Site is a prime opportunity for obtaining
new members so consider it as you would a prospective member party or
promotional campaign, and include only those materials (ceremonies, text,
photos, videos, music) that you would use in promotional events, such as
parades, fairs, car washes, promotional parties, etc. Be positive, upbeat,
courteous, and inviting.
CREDIT
All material copied from another source should appear with a
credit line acknowledging the Source of the original material. Poetry,
ceremonies, promotional material and any other printed material that is not
original should include a credit line. This is both a courtesy to the original
author(s) and protection against misunderstandings due to misquotes or errors in
rewriting the original information, as well as copyright infringement claims.
Also, the addition of music to an IOJD Web Site should acknowledge the composer
and performer. [Here are two suggested credit lines. The promotional brochure
reproduced on this page is Form No. 307 published by the Supreme Guardian
Council. The promotional ideas on this page were copied from the Arizona Grand
Guardian Council Web Site. The poem quoted at the top of this page was written
by Helen Steiner Rice.]
GUEST BOOKS
Guest Books are a popular addition to Web Sites for they
provide a means by which visitors to the Web Site can make comments regarding
the site, interact with other Guest Book signers, and applaud the efforts of the
Webmaster. A visitor to the Web Site signs in on the Guest Book by highlighting
a Sign Here icon and is immediately provided with a space in which to leave his
or her message. If there is no pre-monitoring of Guest Book signers, it is
critical that the Webmaster and perhaps one or two other conscientious members
or adult workers review the site and have means to delete unpleasant Guest Book
messages. Unfortunately, while some of us enjoy the opportunity to share our
comments via the Guest Book, there are others in cyberspace who use these
opportunities to exploit the IOJD and to push their own agendas. Guest Books
should be monitored daily.
HOME PAGE
The home page is the first page of a Web Site. It should
include, but not be restricted to, the following information:
- The originator of the site: e.g. Grand Guardian Council of Illinois or
Bethel No. 1, Spokane, Washington
- The e-mail of the Webmaster for response to any technical or operational
questions.
- A disclaimer that this Web Site is not the official State or SGC IOJD Web
Site and that information appearing on the Web site is the property of the GGC,
Bethel, or individual and is not sanctioned by the SGC, or a link to a
"Disclaimer" page containing such material.
- Date that the home page was first established
LINKS
By 'linking' to other Web Sites, a home page provides each
visitor with the opportunity to visit other IOJD sites and other sites within
the Masonic family. Be sure that the IOJD sites to which you link maintain a
high quality and adhere to the principles stated in these Guidelines. In
addition, make sure that any sites that you link to within the Masonic family
correctly explain the IOJD. It would not be appropriate to link to any site that
does not accurately report the scope and mission of the IOJD. Links to any other
sites (i.e., general interest sites) should only be included provided they do
not conflict with the principles or ideals of the IOJD or present controversial,
political, or otherwise inappropriate content.
PHOTOGRAPHS
One way to enhance a Web Site is to include photographs of
IOJD individuals and Bethel activities. Be very careful that those pictured in
the photographs know that they will be included on the Web Site and that they do
not object to being identified Keep in mind that some parents might not want
their daughter identified on a Web Site. Perhaps a one-sentence permission form
should be used such as: The undersigned agrees to being identified in
photographs on the Web Site produced by __________ (include in the blank the
GGC, Bethel No., individual, etc.), and then include a date and signature line.
In most cases, it might be more prudent to have very general captions that
describe the event, but do not identify the individuals pictured. One should be
particularly attentive to the wishes of families and recipients involved in HIKE
presentations and promotions. Be sure to get their permission or write a caption
that explains the many benefits of The HIKE Fund, but does not identify the
family. Respect their privacy.
TRADEMARK
Though it is not required that a Web Site display the
IOJD trademark (double lined
triangle surrounding the images of three women displayed above the words Iyob
Filiae), it is critical that, if the Web Site does display the IOJD trademark,
it be the correct trademark. Please use only the registered trademark on your
Web Site. It can be copied from the official SGC home page or scanned from the
copy of the Trademark available from the SGC office in Papillion, NE. When a GGC,
Bethel, or individual wants to use the official trademark on their Web Site,
please notify the Board of Trustees and send
them a copy of your home page prior to your going public. This will allow the
Board to determine that you are using the correct trademark and, in turn to
forward to the SGC Webmaster your intention to have a Web Site in the near
future so that it can be 'linked' to the SGC Web Site.
WEB MASTER
The Webmasters are the people who creates and maintains the
Web Site. They have the technological skill to design the Web Site and to
incorporate new features that will keep it attractive to our members. In
addition, their role in the organization could be compared to that of a
newsletter editor. They receive, edit, and publish material submitted for the
Web Site and maintain a high standard of accuracy for the content of the Web
Site. The name and/or email address of the Webmaster (or a link thereto) should
be listed on the Home page, or other "contacts" page, to provide visitors a
method of communicating technical problems or efforts encountered to the
appropriate person when visiting the Web site.